Meta description
tag:
Meta
description tag is a snippet of HTML code that belongs inside the Head section
of a web page. It is usually placed after the Title tag and before the Meta
keywords tag (if you use one), although the order is not important.
The
keywords and phrases you use in your Meta description tag may not affect your
page's ranking in the search engines, but this tag can still come in handy in
your overall SEO and social media marketing campaigns.
There
are 3 important ways that Meta descriptions are being used today that make them
an important part of your SEO and overall online marketing strategy:
They can be used as the description (or part
of the description) of your page if it shows up in the search results.
They are often used as part of the descriptive
information for your pages when Google shows "extended sitelinks" for
your site.
They are often used as the default description
in social media marketing links such as Facebook and Google+
Meta descrition tag is important for enrich the number of
traffic. It is good sign to stay meta description in every page of site. The
page is described by it.The standard character limit of it not more than 150.
How to Use
Heading Tags for SEO
Heading tags, as their name
suggests, are used to differentiate the heading of a page from the rest of the
content. These tags are also known to webmasters as HTML header tags, head
tags, heading tags and SEO header tags. The most important heading tag is the
h1 tag and least important is the h6 tag. In HTML coding the header tags from
h1 to h6 form a hierarchy. This means that if you skip any of the tag numbers
(ie. jump from 1 to 3) the heading structure will be broken, and this is not
ideal for on-page SEO.
For example, if your site is
introduced with a heading in h1, and a sub-heading in h3, the hierarchy will be
broken, meaning the heading structure is not SEO-friendly. The coding should be
something like what is shown below:
<h1>Main
Heading</h1>
<h2>Secondary
Heading 1</h2>
<h3>Sub-section
of the secondary heading 1</h3>
<h2>Secondary
Heading 2</h2>
<h3>Sub-section
of the secondary heading 2</h3>
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Advantages of Using Heading Tags:
The heading tag is used to represent different sections of web page content.
It has an impact on both the SEO and usability of your site.
Header tags from an SEO point of view:
- Relevancy: Search engine
spiders check the relevancy of the header tag with the content associated
with it.
- Keyword Consistency: The
search engine spiders check the keyword consistency between the header tags and other
parts of the page.
- The Importance of an h1 Tag: The
h1 is the most important tag and it should never be skipped on a page.
Search spiders pay attention to the words used in the h1 tag as it should
contain a basic description of the page content, just as the page
<title> does .
- Enriched User Experience: Heading
tags give the user a clear idea of what the page content is about. Search
engines give much importance to user-experience on a site, meaning the
presence of heading tags becomes an important component of SEO.
- The Importance of an h1 Tag: The
h1 is the most important tag and it should never be skipped on a page.
Search spiders pay attention to the words used in the h1 tag as it should
contain a basic description of the page content, just as the page
<title> does .
- Enriched User Experience: Heading
tags give the user a clear idea of what the page content is about. Search
engines give much importance to user-experience on a site, meaning the
presence of heading tags becomes an important component of SEO.
